The important thing to remember when gathering evidence is that the more evidence the better - that is, the more evidence you gather to demonstrate your skills, the more confident an assessor can be that you have learned the skills not just at one point in time, but are continuing to apply and develop those skills (as opposed to just learning for the test!). Furthermore, one piece of evidence that you collect will not usualy demonstrate all the required criteria for a unit of competency, whereas multiple overlapping pieces of evidence will usually do the trick!
From the Wiki University
What evidence can you provide to prove your understanding of each of the following citeria?
Implement promotional strategy
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Sales plan is analysed to clarify strategy and sales targets Completed |
Evidence:
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Promotional package is created to meet the requirements of the sales plan and enhance the business corporate image and satisfy all relevant legislation, regulations and codes of practice Completed |
Evidence:
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Promotional strategy is implemented within budget and in the timeframes specified Completed |
Evidence:
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Prepare distribution channels
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Distribution channels are identified and agreements for selling products and/or services are reached Completed |
Evidence:
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Training of personnel is undertaken to develop product and service knowledge and to ensure quality customer service is maximised Completed |
Evidence:
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Promotional materials are distributed to sales people through established distribution channels within appropriate timeframes Completed |
Evidence:
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Monitor and review sales plan implementation
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Criteria to measure the effectiveness of the promotional strategy and performance criteria for sales staff and distribution channels are established so attainment of forecast sales target can be monitored Completed |
Evidence:
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Adjustments to the promotional strategy or product and service distribution are made, as necessary, to ensure the required result is being obtained Completed |
Evidence:
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Feedback on the implementation of the sales plan and promotional strategy is contributed to the sales planning process Completed |
Evidence:
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